/calebs-design-portfolio


Hey all, I’m a graphic designer based in NYC. 
I make design, audio, and graphic arts.
Creativity is my center, and the tools are a means to get there.
Recently, I’ve been making presentations, but I’m interested in other creative disciplines and the tools that enable good design.
I want to tell better stories, and help people, through an educated design practice.

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“Ravelin: A Smarter Defense” (Presentation Design)

This deck imagines Ravelin pitching itself as a fraud-intelligence partner to Upstart. It’s designed to read like a real partnership proposal, the example here being a small, credible tech company aligning with an AI-driven lender. 

My aim with this project was to create a unified presentation system based on the existing visual standards of the brand. 

Adobe Photoshop
Adobe Illustrator
Adobe InDesign
Brand Presentation Systems
Layout & Editorial Design
Vector Illustration
Stock Photography
October 2025



“Studio Holly: Meet Sydney Barret” (Presentation Design)

This is an example of a presentation designed to highlight Sydney Barret, an employee at Studio Holly, a digital marketing agency based in NYC. Sydney is outgoing and abstract, she’s bold, brash, and beautiful.

This was created mostly from Sydney’s photoset, provided with the brief. I created this primarily using InDesign. I painted textures and accents in Procreate, and created abstract layouts from those graphics to populate the presentation system. 

Adobe Photoshop
Adobe Illustrator
Adobe InDesign
Brand Presentation Systems
Layout & Editorial Design
Print Production
Stock Photography
Procreate (Illustration) October 2025




Pax Americana

I wanted to illustrate a series of phrases that, in my opinion, defines part of the current American cultural discourse. I’ve proposed a series of 10 short phrases, each of which, in their own ironic flavor, result in a poster, designed to be striking and easily digestible.

Adobe Photoshop
Adobe Illustrator
Photography / Photo Manipulation
Poster Design
Vector Illustration
Social MediaOctober 2025




“Our Business Proposal” (Presentation Design)

This is an example of a presentation brand system for a company proposing their creative process, and capabilities, to a prospective client. This was created as a template for other businesses to insert their information and make their own presentation.

I built the main system using InDesign and Illustrator. I wrote the copy and generated the main imagery with ChatGPT. This was done from a stock photo reference, and I iterated on the results to better fit my system, creating a cast of characters from the original image.

Adobe Photoshop
Adobe Illustrator
Adobe InDesign
Brand Presentation Systems
Layout & Editorial Design
Print Production
AI Image Creation
Vector Illustration
Stock Vector / Photography

October 2025




“Instabase” (Rebranding)

For this example, I rebranded a AI enterprise data solution, Instabase, to be more fitting to a modern technological brand. I created the custom mark based on the desire of the company to be a singular, interconnected stop for automated document workflows. The mark was designed to be easily recognizable in a color or black and white format, or in a vertical or horizontal setting. 

I also made 30 custom icons for this project, and included a custom illustration set, which you can see in the pages below. This is a brand guidelines document, easily accessible for company employees and delivers a clear system to use.

Adobe Photoshop
Adobe Illustrator
Adobe InDesign
Brand Presentation Systems
Layout & Editorial Design
Print Production
Vector Illustration
Stock Vector / Photography

October 2025




Wordmarks & Logotypes

Here, you’ll find a variety of logos that I developed with a range of creatives and business types. And some other additions from various projects.

Adobe Photoshop
Adobe Illustrator
Adobe inDesign
Vector Illustration
Logo Design
Brand Systems
Other Presentations

This section includes a variety of presentation work done for freelance purposes.

Adobe Photoshop
Adobe Illustrator
Adobe inDesign
Photography / Photo Manipulation
Presentation Design
UI / UX Design
Vector Illustration
Social Media October 2025